WHATSAPP AUTOMATION

Automate the WhatsApp messages your business sends every day

WhatsApp automation sends the right message when something happens in your business, such as a new order, a missed payment, a form submission or a new lead, without anyone typing it. ENTALOP’s automations builder connects triggers, conditions and actions across WhatsApp, your CRM and other apps.

How can businesses automate WhatsApp?

Start with the messages you already send by hand. Order confirmations, delivery tracking, payment reminders, birthday greetings and replies to new leads are all good first automations. Each one becomes a workflow: a trigger, optional conditions, and one or more actions.

Triggers

  • Inbound webhooks from any system
  • New rows or selected rows in Google Sheets
  • Google Form submissions
  • New Shopify or WooCommerce orders and abandoned carts
  • New leads from IndiaMART or TradeIndia
  • Missed calls
  • CRM events such as a contact created or a field updated

Ready-made workflows

Order updates

Confirm new orders and send tracking links on WhatsApp.

Abandoned cart recovery

Remind shoppers about items left in their cart.

Payment reminders

Send invoice due-date alerts and payment requests.

Greetings

Send birthday and anniversary messages automatically.

Lead alerts

Reply instantly to new enquiries and notify your team.

Scheduled reminders

Send weekly or time-delayed reminders.

Building blocks

Workflows include time delays, splitters, counters, iterators, calculators, date-time and text formatting, and a datastore for records. Use tags inside workflows to update the WhatsApp CRM, or pass data to and from the chatbot builder.

Connected to your other apps

Workflows connect to Shopify, WooCommerce, Razorpay, Google Sheets, Tally, IndiaMART and more, plus Zapier, Make, Pabbly Connect and n8n. See every integration on the automation platform page.

Step-by-step documentation

Frequently asked questions

How do I automate WhatsApp replies?

Use a chatbot or AI agent for incoming questions, and the automations builder for messages triggered by events in your other systems.

Can WhatsApp messages be sent from Google Sheets?

Yes. Workflows can send messages for all or selected rows in a sheet.

Do automated messages need templates?

Messages that start a conversation outside the 24-hour customer service window must use an approved template. Replies inside the window do not.

Related pages

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