A CRM built around your WhatsApp conversations
Turn WhatsApp chats into CRM records with automatic contacts, chatbot answers saved to fields, and tags and segments for follow-ups.
Explore WhatsApp CRMLead sources that flow straight in
Connect Facebook Lead Ads, IndiaMART, TradeIndia, Google Forms, Contact Form 7, Typeform, Zoho CRM, call history, your phone’s contact book, business card capture or any system that can call a webhook. Leads from the website widget’s pre-chat form and ENTALOP’s own form builder arrive the same way.
CRM building blocks
| Building block | What it is for |
|---|---|
| Contacts and super fields | Any detail you need, from budget to batch to order history |
| Tags and segments | Groups for targeted campaigns and automation conditions |
| Boards and cards | Visual pipelines such as enquiry → visit → negotiation → won |
| Departments | Routing rules, schedules and assignment strategies per team |
| Roles and permissions | Who can see and change which contacts and chats |
| CRM triggers | Actions when a contact is created or a field changes |
| Import and export | Move contacts in, and out with their super fields |
The lead lifecycle
Capture
A lead arrives from an ad, marketplace, form or chat.
Enrich
A chatbot asks qualifying questions and saves the answers as super fields.
Route
The lead is tagged and assigned to the right department or person.
Progress
The card moves across the board as the deal advances.
Follow up
Drip campaigns and workflows keep the conversation going.
Already using another CRM?
You do not have to switch. ENTALOP can exchange data with Zoho CRM and Deskera, and with almost any tool through Zapier, Make, Pabbly Connect, n8n or webhooks. See automation.
CRM in practice
Qualify every lead on WhatsApp before sales picks up
Reply to every new lead in seconds, ask qualifying questions on WhatsApp, score and route the best leads to sales, and follow up on the rest automatically.
Explore Lead qualificationWhatsApp campaigns your customers actually want to open
Send WhatsApp campaigns to opted-in contacts using segments, approved templates, carousels, catalogues, delivery reports and opt-outs.
Explore WhatsApp campaignsStep-by-step documentation
Frequently asked questions
Is this a full CRM or only for WhatsApp?
It is a CRM for all your customer channels and lead sources. The WhatsApp CRM page shows how it works with WhatsApp conversations specifically.
Can I see my sales pipeline?
Yes. Boards show contacts as cards that move through the stages you define.