COMMERCE

Sell where your customers already chat

ENTALOP turns WhatsApp into a sales channel. Link a Meta catalogue to your number, let customers add products to a cart in the chat, collect payment through supported gateways such as Razorpay and PhonePe, and keep them updated on every order, whether your products live in Shopify, WooCommerce or ENTALOP’s own store.

From product to payment

  1. Catalogue

    Create a Meta catalogue, push products to it, and link it to your WhatsApp number as a storefront.

  2. Cart

    Enable the catalogue icon and cart so customers can browse and order without leaving the chat.

  3. Payment

    Send order details with a payment request through WhatsApp-native pay with Razorpay, or other supported gateways.

  4. Follow-up

    Message customers automatically when a payment succeeds or fails, and when the order ships.

Commerce features

E-commerce store

Products, categories, tax, shipping, payment methods and webhooks in ENTALOP’s store.

Shopify sync

Pull products from Shopify, push them to your Meta catalogue and sync orders.

WooCommerce

New-order notifications, status updates and abandoned cart recovery.

Payment campaigns

Send payment requests in bulk or inside a chatbot flow.

Collect details in chat

Use mini apps to collect address, payment and other details.

Reward points and wallet

Add loyalty points through bots and automations and notify customers on WhatsApp.

Limitations to plan for

  • Products and sellers must follow Meta’s commerce policies
  • Businesses in India need to complete business compliance information for WhatsApp commerce
  • In-chat payments depend on the gateways supported for your account

Commerce in practice

Step-by-step documentation

Frequently asked questions

Can customers pay inside WhatsApp?

Yes, through supported payment gateways such as Razorpay with WhatsApp-native pay, or with payment links and requests.

Do I need a Shopify store?

No. You can use ENTALOP’s own e-commerce store, Shopify or WooCommerce.

Related pages

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